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Monthly Archives: November 2018

Analisis de datos y velocidad para capturar al consumidor de

Data analysis and speed to capture the fashion consumer

In order to guarantee sales and achieve planned profitability, it is no longer enough for today's fashion brands to be on the cutting edge. In seconds, from anywhere in...
Denim reloaded reinventar la industria para actualizar un clasico de la

Denim reloaded: reinventing the industry to update a fashion classic

I share with you the excellent article by Silvia Riera in Modaes that is part of the Dossier: Denim, the raw material that defines the product; in which I...
Moda sustentable la mas deseada por los jovenes

Sustainable fashion, the most desired by young consumers

"Sustainability will evolve from a menu of marketing-focused initiatives to an integral part of the planning system where circular economic principles are linked to the entire fashion value chain....
Reordenacion global del sourcing de la

Global reorganization of fashion sourcing

Below I share with you Silvia Riera's article on the commercial war between the US and China and its effects on the fashion sector, published in the Premium section...