Big data and analytics in fashion.
I finished the previous post with these questions to which I have added the answers we will analyze in this new article.
What competitive advantage does an online sales platform have over traditional brands to...
Less predictable, more demanding consumers.
New fashion consumers are feeling increasingly comfortable with digital interactions and online purchases. Encouraged by new technologies, needs and behavior patterns of clients, they are becoming more and more sophisticated and, while brands are constantly...
If client wants it, it will immediately be produced!
A “bomber” jacket, made of satin, with floral embroidery patterns in the front, back and sleeves, arrived at the store and was immediately put for sale at the flagship...
Dear all,
Below is my last article of 2016 published on my blog Modaes.es.
In this article, I discuss the current situation of the textile sector and the most distinctive aspects of the fashion industry, in which we have dabbled with...
New business strategies of retail, new challenges for textile supply.
In the present scenario of the textile industry, global fashion brands are making sustainable manufacturing and social commitment the core of their values.
In this sense, the concept of “buy one,...
Sustainable and responsible fashion brands.
The equation is clear: “Fashion labels who haven’t ‘adopted’ sustainability are at risk on multiple fronts”, states Carol Gstalder, HR with Nielsen, in the report titled “The Sustainable Imperative”, published by this consulting firm. “Social...
Quality and responsible textile production.
In our current and global textile industry, a garment may contain components of four from five different countries and during its preparation process it can go through factories in different continents. It happens for example...
Production Approval Process.
“In the textile industry this process addresses the way the garment looks, feels, fits and behaves once the client buys it”. This is Margie Bross’ definition in Just Style, and she adds, “It is a network of...
Smart Fashion.
The recent breakthroughs bring together fashion, technology and the textile industry to develop new fabric characteristics with the potential to change the way consumers interact with their apparel and accessories.
A new type of fabrics has ushered in an...
The response from textile sourcing to the omnichannel model.
Retail and the textile labels are transitioning to a supply chain that can efficiently react to the omnichannel model. New and exciting challenges are being discovered along the way.
The omnichannel feature...
Responsible textile production.
The sustainable textile production and its final result, a transparent product from origin that is environmentally friendly, are becoming a key value for corporate strategies of textile companies.
The new generations of conscious consumers demand products that are...
Organic cotton and conscious consumers.
In a previous article, we analyzed the prominence of natural and artificial fibers within the fashion industry.
Within natural fibers, what is the current role of organic cotton in fashion brands?
The profile of the new generations...
Sustainable textile manufacturing.
Achieving a sustainable, responsible textile industry is the path to create value in origin, therefore creating value in the product and the brand.
At the end of 1980, western textile industries started to produce their collections in China. Then...
Conscious Consumer.
Purchase trends are shifting. The consumer’s trust on the product, its origin and production process are becoming a powerful force that dictates how companies must operate if they want to remain relevant. Therefore, market’s needs must be met...
Textile industry, agility and speed.
The textile industry is perhaps the most globalized and agile in the world, and its production process is one of the fastest.
Millions of garments, shoes and accessories are manufactured daily around the world in record...
Textile industry, today.
Now, in the second half of this year 2016, as a six-monthly balance, I would like to share with you the vision and expectations of professionals and businessmen of the textile industry that I was able to...
